YOOV is a digital platform that provides digitalisation solutions such as corporate management systems to various industries and entrepreneurs. The rebranding project of YOOV started with logo refinement. Where we adjusted the kerning to make it more balanced.
Brand Identity development
The brand identity system of YOOV. We created the colour palette, graphic elements and the slogan “MAKE IT HAPPEN”. The Y exclamation icon is further developed into the triangle & quarter-circle pattern.
Visual Identity development
Illustration and graphic guidelines are set up for a holistic visual identity system
Brand elements and graphics are applied to various corporate stationery items
Humanised elements are added so it is not just a functional platform
The triangle & quarter-circle pattern can be applied in different media and formats
WHAT WE DID Branding Design, Logo Design, Brand Positioning, Creative Concept, Brand Identity, Brand Communication