Background
Énorme – a luxury custom-made jewellery brand in Hong Kong. The name comes from the French word ‘enorme’ which means enormous and unbound. The brand wants to bring nature’s greatness to its corporate identity.
Solution
The blue whale cast by simple and elegant curves to incorporate the two ‘e’ of Énorme. It highlights the brand essence – the beauty, enormity and treasure of nature. Being the largest animal on earth, the gigantic whale not only keeps exploring the unknown in unfathomed waters, but also leads Énorme the way to a whimsical jewellery journey beyond boundaries. Énorme transcends the possibilities.
Background
Énorme – a luxury custom-made jewellery brand in Hong Kong. The name comes from the French word ‘enorme’ which means enormous and unbound. The brand wants to bring nature’s greatness to its corporate identity.
Solution
The blue whale cast by simple and elegant curves to incorporate the two ‘e’ of Énorme. It highlights the brand essence – the beauty, enormity and treasure of nature. Being the largest animal on earth, the gigantic whale not only keeps exploring the unknown in unfathomed waters, but also leads Énorme the way to a whimsical jewellery journey beyond boundaries. Énorme transcends the possibilities.
We were so honoured to be awarded the Platinum & Gold Awards for Branding & Logo Design in the Muse Creative Awards 2019 for our branding design for Énorme.
logo | branding | design | hong kong | hong kong designer | VI | visual identity | vincdesign | package | package design |